Our Story » UnDigital®

What makes us UnDigital®.UnDigital®uhn · di · juh · tlNounA digital CX agency that is unlike others

We’re strategically led

We always lead with strategy. Not just user strategy, but also technical strategy. This allows us to deliver solutions that truly work for you.

We’re collaborative

It all starts with empathy. When we put ourselves in your shoes, we create a real collaboration between client and agency.

We set KPIs

We're not "set and forget". When we plan your project, we set some key performance indicators that we use to measure success.

We steer clear of jargon

We explain digital in a way that is easily understood so you not only grasp what we're doing but how it will help you.

No lock-in contracts

We focus on delivering quality outcomes that yield tangible results. We want to work with people who want to work with us, not people who are forced to.

We’re no bullsh*t

We cut through the fluff to tell you how it is. This creates a transparent relationship built on honest, trustworthy advice.

An unusual founding partnership.

Our founders met outside of work, stumbled across each other at the office, got married and started a business. It was an interesting beginning but the foundation for something great. Sharing a genuine passion for client success, it’s a natural match. Combined, there’s 20 years of relevant industry experience and a unique mix of collaboration, strategy, proven technical execution and good times.

Andrew Cornale

Co-Founder & Digital Experience Director

Kristen Cornale

Co-Founder & Strategic Director

Living the dream.

We call Camden (South West Sydney) our main home and reside amongst the jacaranda trees of Argyle Street. We’ve made it our mission to put positivity back into digital and believe it all starts with happy people. We also have an office in Sydney and an office in Ho Chi Minh City.

We’re not about locking people down to a location or even rigid working days. We believe that the best work is done when the best conditions are provided. Our team can work where they want, at times that suit them. This might mean working around family schedules, working from home or living by the beach. At the end of the day, we love what we do and our clients benefit as a result.