To celebrate the launch of Season 3 of Sex Education, we were approached by Junkee Media and Netflix to assist with building a campaign engagement tool.
The tools uses real data and conditional logic to plot user generated results on a graph to give someone a "unique pleasure profile".
We worked on the project from start to finish on user experience strategy, digital design and front end / back end development.
From a front end perspective, the language is ReactJS and we integrated various SVG animations and interactive elements.
The back end is powered by a Lambda function which securely connects to the application, storing the conditional logic required to generate the unique results.
Key Results
- Designed and built in just 3 weeks
- Approved by Netflix and their security checks first time (no amends)
- Various organic publicity across news publications and social media (with the help of Junkee Media)
