The website showcases best practise user experience to inform visitors of the West Village location and facilities. It has an intuitive store finder, events feature and other various tools.
The portal allows retailers to login and update their account details like store hours, imagery and copy, enabling them to communicate with the people of West Village seamlessly.
We custom built the front & back end in Silverstripe CMS. The build included the custom integration of an administration panel and also a separate login area of tenants themselves.
The tenant login area allows them to communicate directly with West Village to keep their information up to date. For West Village, we created operational efficiencies by automating a lot of comms that used to be managed through an email inbox. They now have a central location where they can communicate directly to their tenant and request details such as special offers and other information.
We configured custom email notifications, underwent penetration testing and implemented additional security features such as Multi-Factor Authentication.
The project was extremely well received by the client and their tenants and is actively being used in the organisation. We are currently working on "always on" digital marketing efforts to achieve business key performance indicators.
- Automated time-consuming, email-heavy tasks
- Overachieved key performance indicators by 200%